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Lifestyle : Ultimate Shopping 2012
1HERSA1 A036 AG5002760AA-220412 Ikecho finest cultured pearls in the world | www.ikecho.com.au Available at your local jeweller NOW. See website for local stockist. Lifetime Warranty | $8.95 Shipping & Handling No Other Charges | One Time ONLY Visit: sirocca.com/sun Authentic Freshwater Pearl Earrings and Designer Silver Studs RRP$119 - Both pairs for a Single Dollar. Sirocca Mothers Day Offer www.TheDymocksBuilding.com.au Discover what's in it for you Health & Wellbeing / Jewellery / Bridal / Travel & Adventure / Personal & Business Services Kalmar Antiques buys and sells fine quality antique jewellery, wrist & pocket watches, clocks and objet d art. Open 7 days Shop 45 Level 1 QVB Sydney 2000 02 9264 3663 www.kalmarantiques.com.au 36 S ULTIMATE SHOPPING SUNDAY, APRIL 22, 2012 THE SUN-HERALD The goods on bargain hunting Doing a bit of homework will reap rewards, writes Tanya Ryan-Segger. Discount diva . . . FabSugar publisher Marisa Remond recommends factory outlets for classic items. Acommon gripe about Sydney is that shopping in the harbour city is expensive. But with a little know-how and effort, you can pick up items -- from designer fashion to homewares -- at a fraction of the ''high street'' cost. All that's required to inspire your inner bargain hunter is some planning and creative thinking. Outlet stores Outlet, factory or clearance stores are where many well-known brands sell end-of-season or excess stock at reduced prices -- sometimes up to 70 per cent below retail cost. Some outlets also sell seconds or sample items at reduced prices. The publisher of fashion website FabSugar, Marisa Remond, says outlets are a great way to stock up on wardrobe staples and classic garments but are not latest fashions. ''Outlet store stock is often from past seasons and doesn't always correspond with the latest . . . trends.'' Despite their potential limitations, clearance outlets have caught on, with shopping malls now dedicated to the idea. DFO in Homebush, below, houses numerous fashion and homeware stores -- including big- name brands such as Calvin Klein, Sheridan and Puma -- while Birkenhead Point Outlet Centre in Drummoyne includes chains such as Witchery, Pumpkin Patch and Mothercare, and womenswear designer Alannah Hill. Charity stores Non-profit groups, such as the Red Cross and St Vincent de Paul, sell affordable pre-loved clothes, books and bric-a-brac at sites across Sydney. But choosing quality second-hand items can be tricky, unless you're willing to spend time rummaging through what's on offer. In a bid to make life easier, savvy charities are upping the ante. The Red Cross, for example, opened a shop in Newtown last year that hand-picks the best on- trend vintage clothing and accessories from the citywide donations. Anglicare has more than a dozen stores in Sydney but the non- profit group's central depot in Summer Hill is exceptionally good value, charging budget-conscious shoppers not by the item but just $8 a kilogram for clothing. Regardless of whether you're a diehard op shopper or simply after a bargain, op shopping is a great, eco-friendly alternative to purchasing new and the money raised goes back to charity. Retail sales If you're a fan of traditional retailers but want to keep costs down, holding off until sale time is a good way to avoid lofty price tags. Remond says department stores tend to have sales one to two months after new-season stock hits the floor and again at the end of the season to clear any excess. So, as long as you're willing to plan ahead and buy in the off-season, you will save. Online When buying online without breaking the bank, signing up for email alerts from your favourite internet retailers is a good idea. Most good shopping sites will update subscribers about special offers and sales. Local fashion websites such as FabSugar do some of the work by offering subscribers customised sale alerts that advise when sales are happening on behalf of big brands. But if high-end designer fashion is what you're after yet even the sale prices are out of reach, all is not lost. The company responsible for one of the world's most successful premium fashion sites, Net-a-Porter, has launched The Outnet, which sells more-affordable out-of-season designer labels, with regular ''flash'' sales. But most online retailers do charge extra for shipping. If goods are coming from the US, for example, it can add about $20 to a purchase. So, though there are online bargains to be found, it's worth factoring in all costs upfront. SPECIAL REPORT
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