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Lifestyle : Party and Event Planning Special Report 2013
1HERSA1 W001 THE SUN-HERALD SUNDAY, MARCH 31, 2013 1 Party & event planning A helping hand adds to the fun Glam slam: Hiring a party planner allows you to concentrate on the serious business of having fun. Continued Page 2 Want to throw a celebration without the hassle? Let a party planner take away most of the strain, writes Belinda Parkes. So,you wanttothrow a party -- but do your stress levels soar just thinking of the work it's going to take to pull it off ? Do what many others do -- hire yourself a party planner. The party scene has become a huge industry with an almost unattainable ceiling as to what can be achieved if you have the money. You can employ someone just to do your catering, or just to decorate your home. If budget allows, you can bring someone in to manage everything, from the invitations through to the clean-up at the end. Camilla Williams is a former pilot who wasn't sure her love of flying was enough to make a career. A good party, however, made her heart soar. She now works at boutique event company Eventify with a team ready to create a night to remember, whether it be an intimate dinner for two or a full-scale rooftop extravaganza. "We have found people no longer want to manage every aspect of their event," says Williams. "If they are running a party they find they are no longer enjoying it with their family and friends. "We take that level of stress out and make sure all the insurances are in place and we come into your house and pull everything out and create a completely different environment for one night. By Monday morning, everything will be cleared away as if we have never been there." The kind of parties Williams and her team organise may include moving furniture out for the night and turning the cleared space into a jaw-dropping venue with new lighting, themed furniture, entertainment and a vibe just right for the night. "You will also walk into the room hardly recognising your own house," says Williams. "We see spaces in a different way to a lot of people and people hire us not only for the logistical side and our tight run-sheets, but to come in and have a fresh idea and create an experience. "We don't just put on an event with nice paper lanterns, which are beautiful, but from the moment the guests step in the door to when they leave they are on a journey." Getting an idea of how much money you need to host such an elaborate event is difficult because, in Williams' words, ''how long is a piece of string''. People can choose to serve guests
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